Behind the Scenes of Missed Calls from Heaven 💌
Every Blondita collection is stitched with love, and this one is no exception. Here’s a peek into how Missed Calls from Heaven came together — from color palettes to graphics to the inspirations behind each piece.
The Color Story 🎶
It all started with our palette. I wanted this era to feel like a mix between Fruits magazine and Caroline Bessette Kennedy — playful yet elevated. Cream Pearl, Cherry Gloss, Pastel Lime, Powder Blue, and Butter Yellow became the foundation of the drop.
I’m still really new to designing, and stepping into this new era feels like discovering a whole new box of crayons. I’ve been having so much fun experimenting with color — remembering it exists (!!) and letting it shine in my pieces. For so long I leaned into neutrals and “safe” choices, but lately I’ve been giving myself permission to play, and it feels so freeing.
This palette feels like Blondita growing up while still being cheeky and fun. It’s me saying yes to color, yes to experimentation, and yes to finding joy in the process.
The Janis Dress 🌷
The first design of this whole collection started with fabric. I’ve been so drawn to pointelle lately — the texture, the little peek-through details, the way it feels nostalgic but still fresh. And pointelle in color honestly feels like the true essence of Blondita right now: elevated, fun, girlie, and classic.
I’ve also been completely obsessed with 1920s drop-waist dresses — there’s just something about the swingy, easy silhouette that I can’t get over. I wanted to bring that vibe into Blondita world, make it playful but timeless at the same time.
So the Janis Dress was born. Named after Janis Joplin, one of my forever favorite musicians, because it carries her carefree, fabulous spirit. To me it feels like freedom in a dress — the kind of piece you throw on and instantly feel like yourself, but more sparkly.
The Ginger Polo 🍬
The Ginger Polo has been a long time coming. We sampled so many stripe combos before landing on the perfect coral + gray. The puff sleeves also took a few tries to get right, but now they’re exactly as I imagined — sweet, sporty, and bubble-cut. (Named after my pup Ginger, of course 🐾).
You might remember me posting some of the polo samples back in June — pictured here is our girl Anne in one of those striped sample iterations, before we landed on the current colorway and perfected the puff sleeve 🤭
Elevated Graphics 🍎✨
This new era of Blondita has me so excited — especially for graphics. I teamed up with Caroline (one of the most talented artists I know), and together we went wild bringing so many ideas to life. With a little Blondita direction and her amazing artistry, we dreamed up apples, buttons, doodles, and whole little Blondita worlds that feel so true to the brand. 🩰🎶🫧
The apple graphics (yes, now living on socks 🧦🍎) and the Cute as a Button tee are two of my favorites from this drop. They feel playful and cheeky, but also intentional — like every graphic we put out needs to carry that balance of meaning, cuteness, and elevation.
This is just the beginning of a new chapter where Blondita graphics feel more thoughtful, more true, and more fun than ever. Can’t wait to share what’s next 💌
Blondita University Set 🎓
I wanted to design a pajama-esque outfit that could still be styled out in the world. Enter the Blondita U Set: lounge pants + a tee that are ridiculously comfortable on their own, and even better together as the ultimate cozy-but-cute uniform. Choosing the right materials was key — the 97% cotton / 3% spandex blend is soft, breathable, and has just enough stretch to move with you.
The pants feature a comfy drawstring waist and side pockets (because pockets are essential), while the tee is fitted just right for layering or wearing on its own. Both pieces can be mixed + matched, but styled together they create the perfect Blondita campus uniform — laid-back, playful, and elevated.
Polly Sailor Set ⚓
The Polly Sailor Set is pure Blondita play — a striped tube top with an oversized bow paired with a striped take on our classic sailor bloomer shorts, finished with button details. Sold separately but made to match, the two pieces are named after my fiance's mom, Polly, who grew up around boats and is my eternal nautical queen. I wanted this set to feel like a modern take on sailor nostalgia: part doll costume, part summer uniform. It’s cheeky, girly, and just the right amount of kitsch — something you can lounge in at home or style up for a full Blondita moment. (I can really see the girlies going crazy wearing this one at Coachella) 🫧🚣🏻♂️
Tiffany Ladybug Tee 🐞
The Tiffany Ladybug Tee is my ode to 80s mall-pop and princess energy. Inspired by Tiffany (yes, I Think We’re Alone Now Tiffany), I gave it puffed ruffle sleeves for that true superstar feel. The ladybug graphic is a little nod to good luck charms — because everyone deserves one — and paired with the bright colors, it feels playful but elevated. It’s the kind of tee that makes you feel like you’re stepping into your own music video.
Hot Pink Sailor Bloomers 💖⚓️
The girls have been begging me for this one, and honestly… same. I’ve been dying to see our sailor bloomers in hot pink, and now they finally exist!! This colorway feels so Blondita — playful, bold, and a little over-the-top in the best way.
I wanted these to be the kind of piece you throw on for literally anything: running around the city, hanging at home, dressing up with tights and heels… they just work for every mood. And because I was listening to what you all said, I made sure they’re 100% cotton so they’re as comfy as they are cute.
These bloomers feel like a love letter to everyone who kept asking me for more colors — thank you for pushing me, because this one is so worth the wait.
I can’t say it enough — I’m so thankful for everyone who believes in Blondita and lets me keep building this little universe. Every single order, share, DM, or tag means the world to me and reminds me why I do this. It’s wild to think this all started as a tiny dream, and now it feels like we’re growing into something so special together. This is just the beginning, and I can’t wait to keep making magic with you. Thank you for being here and making Blondita part of your life. 💖